‘How to build a brain for your brand’: Workshop

Ideal for marketers looking to create, develop or reposition their existing corporate or product brands, this one-day workshop will give delegates the knowledge and the tools to build a strong and purpose driven brand from the ground up.

Led by Roshan Kapoor, Creative Director of leading Marketing, Branding and Creative agency MBC the workshop will  explore the fundamental questions when it comes to brand development, how to answer them and how to arrive at a brand’s very essence. If a brand is like a person then this workshop will build their brain.

Led by Roshan Kapoor

Creative Director of leading Marketing, Branding and Creative agency MBC

Benefits of the workshop include:
  • Gaining a deeper understanding of the brand development process
  • Learning how to define a vision and mission to create a ‘purpose-driven’ brand
  • Discovering how to craft a brand proposition and extract its essence
  • Mastering the process for constructing a brand positioning statement
  • Understanding the method for defining a brand personality and brand values

Lunch is included and will provide further networking opportunities.

This is a truly unique opportunity to develop your branding skills but places are strictly limited, so don’t delay – secure your place today. 

Tuesday 21st May, 2019

Arrival 9.30 am
Start 10.00 am
Finish 5.30 pm

Venue

Central CPD
The Clinical Skills Lab
204a Manor Place
Kennington
London
SE17 3BN

Ticket prices:

VMA Members: £220 +VAT

Non members: £300 +VAT

Upon registering you will receive a receipt; invoices for payment by BACs will be sent separately.

BOOK HERE

You must be logged in to your VMA profile to book Member tickets

How to build a brain for your brand Non-Members

How to build a brain for your brand Members

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